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'12 MONTHS, 24 CAMPAIGNS' JAY JAYS

The social, instore and online creative created for Jay Jays has helped grow the brand massively, achieving a category leading 20%+ engagement ranking on the Australian Facebook Performance report as well as increasing Instagram followers from 16k to 160k and cementing Jay Jays as one of Australia’s leading youth retailer. The success and quality of the social media content has impacted on the wider brand campaign at every touch point.